KUSA - A new book just out on the shelves this week, says prospective entrepreneurs should never give up their dreams when setbacks occur.
"Three Feet from Gold," tells the true story of a young author, Napoleon Hill, who got to interview successful people in all walks of life during the Great Depression. He then wrote "Think and Grow Rich," which has sold 100 million copies to date.
"Three Feet from Gold" takes that formula to present day and interviews leaders of some of America's most successful businesses - and how they got there - some of which are household names we all recognize.
"And this book, 'Three Feet from Gold'- we use the Napoleon Hill principles (which) are as sound today as they were back in the Great Depression," Sharon Lechter, businesswoman and the book's co-author, said. "We want people to apply those to their lives, and we interviewed many of today's successful leaders who want to give that hope and inspiration to people."
Lechter went on to tell the 9NEWS Morning Show that many successful businesses had a lot of early setbacks, but stayed on track.
"Debbi Fields started 'Mrs. Fields Cookies,' and we have people who are incredibly supportive of this message, and because they face their darkest moments - and it wasn't necessarily their success story we're telling - we talked to them when they were at that deepest, darkest moment," she said.
"'Velcro' wouldn't exist today if they had given up. 'NASCAR,' 'RE/MAX Realty,' all of these brands that we recognize today. [Samuel] Truett Cathy from 'Chick-fil-A;' these are people that truly persevered during a very, very difficult time in their corporate history and in their own personal life," said Lechter.
Lechter says Dave Liniger, founder of RE/MAX International, who has several Colorado interests, was a perfect example of someone who had to overcome a lot of obstacles before making it big.
"Dave talks about a three-year time in his life when everybody told him to just file bankruptcy, just give up," she said.
"His employees just bonded around him, and he kept going. He said for a year, the only correspondence he got were from lawyers; from people who wanted to sue him. And he'd write the letters saying, 'I know I owe you $50,000; here's $50. I'm not filing for bankruptcy, I'm gonna keep paying you, I'm going to follow through on my debts.' Because he believed in what he wanted to do. And of course he knew that day , [when] that first phone call came when he sold his first franchise. And of course today it's the largest franchise real-estate industry in the world."
"And he created it. But at that moment in time, he could have closed his doors and we wouldn't know it today. So, his story of never giving up, and continuing to put one foot in front of the other, and know that you are right; it's that knowing and faith in yourself."
For more information on the book, click here.
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