BOULDER - Call them brave or call them crazy, but while volunteers for the Polar Bear Plunge wore multiple layers to stay warm, freezing water enthusiasts stripped down and ran towards the Boulder Reservoir.
These shenanigans have been happening in Boulder for 31 years. The motto is "Freezedom for all."
People participate for different reasons. Some go because they've heard about it for years and wanted to try it. Others, like a team of soldiers, are doing it in memory of their friend.
Liam Nevins died in September while serving his country in Afghanistan.
"He joined the Polar Bear Club with me last Jan 1," friend and fellow soldier Aaron said. "This year, we kind of want to honor him and come here and remember him ... just remember what a great guy he was, a great teammate, what a great friend he was."
This is the first year a Boulder nonprofit will benefit from the event. Organizers hope to raise over $20,000 for the Boulder County AIDS project.
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