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Under Armour defends suits as U.S. speedskaters go cold

4:01 PM, Feb 17, 2014   |    comments
(Photo: Winslow Townson, USA TODAY Sports)
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SOCHI - The debate over U.S. Speedskating's puzzling, medal-free performance at the Sochi Games has grown to engulf its primary sponsor, Baltimore-based apparel company Under Armour, which supplied the U.S. team with a new skin suit, the "Mach 39," to controversial effect.

Prior to the Games, Under Armour trumpeted the Mach 39 as the fastest suit in speedskating, giving an already proven U.S. team the boost needed to dominate the medal podium. While American skaters didn't use the Mach 39 in competition prior to the Olympics, they did test the suit in practice, and several skaters - like Shani Davis - played roles in its production, if only for fitting purposes.
"Under Armour is dedicated to providing the most innovative, state-of-the-art technology to our world-class athletes for competition in Sochi and in competition around the world," the company said in a statement.

Read the full story in USA Today.

(Copyright © 2014 USA TODAY)

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